Short Sale Website SHORTsense.com Targets International Luxury Home Buyers

May 06, 2009 04:15 AM

BEVERLY HILLS, Calif.--(BUSINESS WIRE)-- Los Angeles-based short sale website, SHORTsense.com announced the expansion of their website to include new language translation capabilities in an effort to appeal to a wider base of international investors seeking deals on luxury homes. Users are now able to view the site in English, Russian, Chinese, Japanese, Korean, Portuguese, Spanish, French and German. Providing the most comprehensive listing information on both pending and pre-approved short sale properties available throughout the greater Los Angeles area, SHORTsense.com is a leading source for international homebuyers seeking access to deeply discounted luxury homes in one, user-friendly website that can be translated into their own language.

"The majority of international buyers are cash buyers, which can be a significant advantage when negotiating with a bank in a short sale situation. We set out from the beginning to target international buyers with our marketing efforts, so adding the translation capabilities is just another enhancement to our site that we think will help interested buyers become serious buyers," said TJ Culbertson, former CEO of SHORTsense "As we grow, our international marketing efforts will continue to be a significant part of our budget, but it's an investment that we strongly believe will pay huge dividends down the road," added Mr. Culbertson.

SHORTsense.com users are able to search both pending and pre-approved short sale properties by either entering a city, zip code or MLS number, or by dragging and dropping different elements on their web page and interacting with the user-friendly map search feature. Each individual property, whether on the map or listed in the search results section, can be clicked on to instantly switch the program from the map tab to a full-featured property details tab. On it, the user will find all of the information about that property as well as a contact form, a mortgage calculator, a Google Street View of the property, a Zillow Zestimate, a Walk Score ranking, as well as school and community information.

Based in Beverly Hills, California, SHORTsense, Inc. provides its users with the most comprehensive listing information on both pending and pre-approved short sale properties available throughout the greater Los Angeles area. Combined with the most advanced IDX programming techniques and its intuitive navigation features, SHORTsense.com is uniquely positioned to become the premier destination site for home buyers seeking deeply discounted short sale properties. SHORTsense is a division of Zara Equity, Corp.

For more information on SHORTsense, please visit www.shortsense.com.